Morocco Travel Agency

The ksar of Ait Ben Haddou and its kasbah towers under a blue sky – Morocco Travel Agency
The ksar of Ait Ben Haddou and its kasbah towers under a blue sky. Morocco with Magic Morocco Tours.

About us

A Local Story Sharing the Real Morocco

At Magic Morocco Tours, a local Morocco travel agency, we create authentic and unforgettable journeys across Morocco, guided by local knowledge, a deep love for our country and a genuine passion for people.

“More than a tour,it’s a story we share.”

  • 100%Private Tours
  • LocalMoroccan Experts
  • Tailor-MadeItineraries
  • 5 LanguagesEnglish · Spanish · Italian · French · Portuguese
  • Best PriceGuaranteed
  • 24/7Personal Support

Who we are

A Local Morocco Travel Agency, Deeply Rooted in Morocco

We are a local Moroccan travel agency and Sahara Desert specialists. We design private, tailor-made journeys across Morocco, from the imperial cities to the golden dunes of Merzouga, with authentic experiences, comfortable accommodation and professional local guides.

Every route on this website was drawn by people who drive these roads all year: we know where to stop for the view, which family makes the best bread and when the light is right on the dunes.

Browse our private Morocco tours, find ideas in our Morocco destinations guides and activities, or read practical advice on the travel blog before you plan your trip with us.

AuthenticLocalResponsible

One of our guides in the dunes of Merzouga at sunset
One of our guides in the dunes of Merzouga at sunset. A private journey with Magic Morocco Tours.
A desert camp at dusk
A desert camp at dusk. Travelling Morocco with a local team.
Mint tea served on a terrace
Mint tea served on a terrace. Morocco with Magic Morocco Tours.

Our values

Travel with Meaning

“We don’t just show you Morocco,we share our home.”

  • AuthenticityReal experiences, local culture and traditions.
  • Your ComfortCarefully selected accommodation and comfortable vehicles.
  • Responsible TourismWe support local communities and respect our environment.
  • Personalized ServiceEvery trip is tailor-made to your interests and needs.

Why travel with us

Unique Experiences, Made with Care

Our team of driver-guides and travel experts are all locals who know Morocco deeply. We are passionate, friendly and always ready to make your journey special.

  • Tailor-made private tours
  • Experienced local driver-guides
  • Authentic cultural encounters
  • Comfortable and handpicked accommodation
  • Flexible itineraries with free stops
  • 24/7 support before, during and after your trip
The ksar of Ait Ben Haddou
The ksar of Ait Ben Haddou. A private journey with Magic Morocco Tours.

Iconic placesMountains, kasbahs, oases and desert

Pouring Moroccan mint tea
Pouring Moroccan mint tea. Travelling Morocco with a local team.

Authentic cultureMeet local people and discover traditions

A camel caravan in the dunes at sunset
A camel caravan in the dunes at sunset. Morocco with Magic Morocco Tours.

Stunning landscapesFrom the Atlas Mountains to the Saharan dunes

Our team

Local Experts, Real People

Behind Magic Morocco Tours is a passionate local team. We are proud to share our culture, our knowledge and our love for Morocco with travelers from all over the world.

  • 6 guides and driver-guides
  • English · Spanish · Italian · French · Portuguese
  • 100% local team

A local team,passionate aboutsharing Morocco

Ahmed, tour guide at Magic Morocco Tours
Ahmed, tour guide at Magic Morocco Tours. A private journey with Magic Morocco Tours.
Ismail, driver-guide at Magic Morocco Tours
Ismail, driver-guide at Magic Morocco Tours. Travelling Morocco with a local team.
Mbarek, driver-guide at Magic Morocco Tours
Mbarek, driver-guide at Magic Morocco Tours. Morocco with Magic Morocco Tours.
Ayoub, tour guide at Magic Morocco Tours
Ayoub, tour guide at Magic Morocco Tours. A private journey with Magic Morocco Tours.
Lhoucine, driver-guide at Magic Morocco Tours
Lhoucine, driver-guide at Magic Morocco Tours. Travelling Morocco with a local team.
Mohamed, tour guide at Magic Morocco Tours
Mohamed, tour guide at Magic Morocco Tours. Morocco with Magic Morocco Tours.
  • 102Private Tours
  • 51Activities & Day Trips
  • 10Destinations
  • 100%Local Moroccan Agency

Our travelers

Unforgettable Journeys

Pages from our travel journal

  • Magic Morocco ToursGuestAlbumMorocco
  • Sahara · Atlas · Medinas100%PrivateTours

18 moments with our guests, and counting

Ready to Experience the Real Morocco?

Let our local experts create a tailor-made journey just for you.

Our story

From a Glass of Tea to a Journey Across Morocco

  • It begins with a welcome In Morocco a guest is offered tea before anything else is said. That simple habit is where Magic Morocco Tours comes from: the wish to receive travelers the way a Moroccan family receives a visitor, with time, attention and an open door.
  • Built on the road, not behind a desk We are a local team of guides and driver-guides. The routes on this website come from the roads we travel ourselves: the Atlas passes, the valleys of kasbahs and palm groves, and the tracks that lead to the dunes of Merzouga.
  • Private by choice From the start we decided to organise private tours only. A private journey means your own vehicle, your own guide and your own pace: you can stop for a photograph, stay longer where you feel good and change the plan when the day asks for it.
  • The Sahara, our specialty The desert is the part of Morocco we know best and love most. A sunset from the top of a dune, a night in a camp under the stars and the silence of the early morning are the moments our guests remember, and we take great care in preparing them.
  • Where we are today Today we offer 102 private tours, 51 activities and day trips and 10 destinations across the country, guided in English, Spanish, Italian, French and Portuguese. Every itinerary can be shaped around your dates, your interests and the people you travel with.
  • Our promise We will show you the famous places, and then the ones in between: the village oven, the family who pours the tea, the viewpoint nobody else stops at. You arrive as a guest, and we hope you leave as a friend.

The Magic Morocco Tours team

Travellers with their guide above the old ksar.
Travellers with their guide above the old ksar. A private journey with Magic Morocco Tours.
Guests holding the Amazigh flag among the palms.
Guests holding the Amazigh flag among the palms. Travelling Morocco with a local team.
A selfie above the green gardens of the valley
A selfie above the green gardens of the valley. Morocco with Magic Morocco Tours.
A group of guests at a viewpoint on the kasbah road.
A group of guests at a viewpoint on the kasbah road. Morocco with Magic Morocco Tours.
Guests and their guide between the canyon walls.
Guests and their guide between the canyon walls. A private journey with Magic Morocco Tours.
A stop with our guide above the palm valley
A stop with our guide above the palm valley. A private journey with Magic Morocco Tours.
Guests on the shore of the lake near the dunes.
Guests on the shore of the lake near the dunes. Travelling Morocco with a local team.
Guests meeting their driver on arrival
Guests meeting their driver on arrival. Travelling Morocco with a local team.
A photo stop on the road above the valley
A photo stop on the road above the valley. Morocco with Magic Morocco Tours.
Guests jumping for the camera in the valley
Guests jumping for the camera in the valley. A private journey with Magic Morocco Tours.
A whole group celebrating in the desert.
A whole group celebrating in the desert. Morocco with Magic Morocco Tours.
Guests with the Amazigh flag at a village stop
Guests with the Amazigh flag at a village stop. Travelling Morocco with a local team.
A relaxed picnic with our guide on the road
A relaxed picnic with our guide on the road. Morocco with Magic Morocco Tours.
Guests trying desert scarves in a local shop.
Guests trying desert scarves in a local shop. A private journey with Magic Morocco Tours.
Mint tea and laughter with our guide
Mint tea and laughter with our guide. A private journey with Magic Morocco Tours.
A pause with our guide above the valley
A pause with our guide above the valley. Travelling Morocco with a local team.
A big group of guests at lunch on a terrace.
A big group of guests at lunch on a terrace. Travelling Morocco with a local team.
Guests with their guide at an earthen kasbah
Guests with their guide at an earthen kasbah. Morocco with Magic Morocco Tours.
Our guide with guests in the gorges
Our guide with guests in the gorges. A private journey with Magic Morocco Tours.

Planning your trip? For official information about Morocco, visit Visit Morocco, the website of the Moroccan National Tourist Office.